Walmart SEM

Posted on September 28, 2007
Filed Under sem agencies |

From this week's NMA, an article on Google's BPF withdrawal: "[Google] admitted loopholes had been exploited… [some agencies] had used the discounts as bait in the pitch process."

And for some, the discount was their pitch - as seen this week at Adtech London!

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adtech, adtech london, best practice funding, google, new media age, nma, sem agencies

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