Bidding on Competitors’ Brands 2

Posted on May 15, 2008
Filed Under arbitrage, sem agencies | 2 responses

I nearly choked on my afternoon tea when I searched for 'Efficient Frontier' on Google today.  Sitting there, bold as brass, was an ad for one of our competitors:

Curse Google and its trademark agnosticism. What a shame that clicking on the ad leads to a 404 (and not even a custom 404):

State of the art indeed! I blogged about something similar last year, and that led to a server error too.  Spooky.

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2 responses to “Bidding on Competitors’ Brands 2”

Comments

  1. David Fineman on May 15th, 2008 4:45 pm

    Keep em coming mate – great stuff!

    Hope all is well.

    D

  2. searchbeest on May 15th, 2008 6:09 pm

    Cheers Dave.

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