Useful Firefox Add-Ons for Paid Search

Posted on June 24, 2008
Filed Under general | Comments

There are loads of blog posts recommending Firefox add-ons (aka extensions) for SEO, but what about for those of us who are managing paid search campaigns?  Here are a few of my favourite add-ons:

CookiePie – Tired of constantly logging in and out of different PPC accounts?  CookiePie allows you to maintain different cookies in different tabs or windows.

Customize Google – Does all sorts of things, but I use it because it add links to Yahoo, Live et al on a Google SERP so I can quickly see the results for the same search on another engine.

Google Global – Easily lets you view Google ads for different countries and regions. You might use the Ad Preview tool but this can be run from the Firefox context menu.

HttpFox – Trying to see whether a redirect is dropping a cookie or figure out who that affiliate is? HttpFox shows the details of HTTP requests as they happen.  Live HTTP Headers does the same job, albeit in not quite as a friendly way.

Screengrab! – Versatile screenshot tool that let's you capture an entire scrollable document, just the visible bit or a draggable selection of the page.  Screenshots can be copied to the clipboard or saved to your desktop.  Essential when compiling client presentations.  Fireshot has similar functionality.

WASP (Web Analytics Solution Profiler) – Detects 114 on site tracking tools and gives a detailed report as to how they are implemented on the page.  Great for checking implementation, or just making sure that the right tags on the page in the first place.

I also find Delicious Bookmarks, Greasemonkey and IE Tab incredibly useful, even if they don't have specific uses for paid search (well, Greasemonkey does, but you've got to write the right scripts!).

What Firefox add-ons would you add to this list?

Agree or disagree with this post, or have something interesting to add? Then leave a comment below!

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Comments to “Useful Firefox Add-Ons for Paid Search”

  • StuBryce
    Screengrab!/FireShot sounds ideal for presentations/emails to clients - I will be using this - thanks Jon
  • searchbeest
    WASP v0.52 is working for me now, so I've added it to the post.
  • searchbeest
    WASP (Web Analytics Solution Profiler) looks really useful as well, if only I could get it to work.
  • Grinners
    Cool list, thanks!
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