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	<title>Comments on: Don&#8217;t Not Bid on Keywords You Don&#8217;t Want</title>
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	<description>Opinions on UK and European Search Engine Marketing</description>
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		<title>By: StuBryce</title>
		<link>http://searchbeest.com/2008/12/14/dont-not-bid-on-keywords-you-dont-want/comment-page-1/#comment-434</link>
		<dc:creator>StuBryce</dc:creator>
		<pubDate>Mon, 05 Jan 2009 21:46:19 +0000</pubDate>
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		<description>The fanstasic Google money making fifth match type, expanded match! I wonder what percentage of Googles revenue comes from this?

Having an extensive negative keyword list helps combat unwanted impressions/spends.

I agree, keeping an eye on search query reports is important.</description>
		<content:encoded><![CDATA[<p>The fanstasic Google money making fifth match type, expanded match! I wonder what percentage of Googles revenue comes from this?</p>
<p>Having an extensive negative keyword list helps combat unwanted impressions/spends.</p>
<p>I agree, keeping an eye on search query reports is important.</p>
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