My copy of Google Think Quarterly just arrived in the post. Although it’s available online, Google has sent me a lovely hardback copy. Probably one of the nicest pieces of print marketing I’ve seen in a long while; I dread to think what the unit cost is. Here are some photos:
Came in a nice cardboard box with a card that was in a handwritten envelope. Note the wax seal on the ribbon.
The book was inside a red translucent protector, showing a human brain on the cover
Remove the cover, and in fact there’s a lightbulb inside the brain too
A closer look at the lightbulb reveals it’s made up of my name. Add 25% to the unit cost.
At the back there’s a three-dimensional, pop-up infographic about TFL’s cycle hire scheme. Add another 25% to the unit cost.
On the back, handwritten, is 885/1500, so I feel honoured I made it into such a short print run!