Ad Exchanges Are the Future
There’s a great article on Clickz by Eric Picard called ‘Ad Exchanges Are the Future‘. Eric works for Microsoft Digital Advertising Solutions. He has written a very clear description of what’s wrong with the current trading practices in media buying (outside of search) and how that’s going to change in the next 5 [...]
-
Recent Posts
Twitter Updates
- New blog post: Maps embedded in AdWords http://tinyurl.com/63ozha 1 day ago
- @mediaczar Notes is terrible. I used it in my last job for 4 years. Not having to use Notes is a major boon for any new job. 1 day ago
- When BMI say their call centre opens at 7am UK time, do they also tell their staff it would be a good idea to answer the phone? 5 days ago
- More updates...
Posting tweet...
Categories
Archives
-
Meta
-
Opportunities at Efficient Frontier, London
We're looking for bright people who want to work with the world's biggest and best SEM company. Not only will you be able to hear my rantings in person as well as read them here, you'll be part of a dynamic team that is expanding quickly.
-
Other Interesting Stuff
UK SEM blogs
Search Engine Blogs
Search Marketing News
Business and Finance
Other SEM blogs