A few weeks since I’ve posted on this blog, but I have had a few articles put in other places.
On Econsultancy I wrote about cross-channel attribution and optimisation. There were a few interesting comments too.
At the Media360 blog, I posted an article on the impact of TV on search performance, borrowing heavily from Dr Sid Shah.
Finally, I put a quick write up of my experience at this year’s SES London on the Efficient Frontier blog.
Permit me a little self aggrandisement this morning so I can point you to some stuff around the web that features me.
Yesterday Netimperative published my thoughts on Google’s acquisition of ITA. That site doesn’t seem to allow comments, so please leave a message here whether you think it’s bullshit or not.
Also I dug up the full interview I gave to Microsoft’s Mel Carson at Cannes. In the video are the more intelligent thoughts of Howard Nead and Tom George.
Finally back in April I attended the inaugural and excellent SASCon. Whilst there, I did a quick interview with video company Little Orchard about the event.
I'm speaking at Internet World tomorrow at 2pm on Scientific Search Marketing. If you can't make the session then I'll be on the Efficient Frontier stand for the rest of the day, so come along and say hello. Continue reading
The Basildon Bond notepad I got for Christmas has seen some action over the last few of weeks. I had a letter published in New Media Age last month, and this week I've had (very similar) letters published in Marketing Week and Media Week. Continue reading