About me
My name is Jonathan Beeston and I work in search engine marketing for a company called Efficient Frontier. I've worked in SEM for about 6 years, now specialising in large-scale paid search management for UK and European clients. I started this blog to give me an outlet to for my thoughts on search and teh Internets, and I originally set myself three objectives:
- Focus on paid search, not organic. Although I know a fair bit about SEO, I don’t practise it any more, nor do I find it as interesting as PPC.
- Write from a UK (and sometimes European) perspective. As much as I enjoy reading stuff from across the pond, I don’t think that British SEM is as represented as it ought to be.
- Speak my mind, but not be a contrarian just for the sake of it.
I hope you find it interesting. Feel free to add comments to any of the posts, or if you want to get in touch then please use the contact form below. Of course, although I work for Efficient Frontier, the opinions you read here are all my own. Thanks.
